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Electricity Generating Authority of Thailand (EGAT) signed the MOU with 3 new partners to promote the distribution of label no. 5 LED light bulb in box package, with the target of more than 350 branches as distribution channel for the convenience of people throughout the country.

On June 2, 2015 at Meeting Room 201, Governor Building, EGAT head office, Mr. Saharath Boonpotipukde, Deputy Governor – Corporate Social Affairs, chaired the MOU signing ceremony to promote the distribution channel of LED light bulb in EGAT box package, the executives from EGAT and manufacturers also witnessed the ceremony.

The Deputy Governor said that for 20 years, EGAT had worked with the manufacturers to develop the efficiency of electrical appliances with label no. 5 which was the symbol to guarantee their power saving and highest efficiency to gain acceptance from customers. EGAT had the campaign to promote the use of label no. 5 LED light as it could practically save the power. In October 2014 one of a campaign to promote the use of LED light was to collaborate with 8 manufacturers to discount the price of LED light bulbs and put in EGAT box package. The leading distributors were also contacted as the channels to sell the products, which could clearly enhance the price mechanism of the LED light discount in the domestic market, contributing to the total sale of 500,000 bulbs.

The Deputy Governor further said that in 2015 EGAT invited 3 more outlets to join the campaign as a way to expand the distribution channel of LED. The distributors included PTT Retail Management Company Limited comprising of 159 Jiffy branches, Mega Home Center Company Limited comprising of 5 Mega Home branches, and Aeon Thailand Company Limited comprising of 76 MaxValue branches. Moreover, EGAT collaborated with Golden Cream Company Limited to organize the campaign for the customers who bought the products in 112 branches of Caffè D´Oro could get the points that could be exchanged for LED light bulbs in EGAT box package with special price.